Search

Overview

It provides insights about overall search performance, top search queries, zero result queries, top products.

Key Interface Features

FeaturesDescription
Metric SelectorSet to Hits, allowing analysis of how many search results were returned for user queries.
Comparison Toggle (v/s)Offers the ability to compare hits against another metric (e.g., clicks, conversions), though no secondary metric is selected in this view.
Time GranularityConfigured to Daily, providing day-wise trend analysis.
Chart TypeShows the Trend view (line graph); an alternative Funnel view is available but not selected.
LegendIndicates that hits are being measured for an undefined search segment, suggesting possible configuration gaps or filters not yielding data.

The search report is divided into the following sections:

Tab NameDescription
SiteProvides overall search performance metrics across the entire site, including hits, conversions, and trends.
Query ReportDelivers insights at the individual query level, such as search volume, performance, and click behavior.
Zero Result QueryFocuses on queries that returned no results, helping identify catalog gaps or keyword mismatches.
Product LevelBreaks down performance at the product level, showing which products are getting searched, clicked, or ignored.
A/B TestsTracks and compares performance between control and test groups, useful for evaluating changes like ranking logic, UI tweaks, or personalization strategies.